Never thought that atta could be so different! I mean, it's just atta! Nope. There's just something different about them. It is definitely premium. You can tell by the taste, the aroma, the texture, the way it gets handled during cooking. The product is noticeably special. Additionally, their service is top-notch! I love nit-picking but even I haven't had a single issue to complain about. Except harassing them about adding even more products to their offerings, coz I am now used to this premium quality at such reasonable prices. By the way, I first tried the atta and now I am basically buying all my atta, dal, chaawal and even spices from them. Been hooked on to their stuff for months now. You try it and see for yourself.
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